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:
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A
D
V
E
R
T
I
S
I
N
G
O
N
T
E
L
E
C
A
R
D
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CYTA
now
offers
a
new
advertising
means
at
competitive
prices,
addressed
directly
to
businesses
in
Cyprus
and
abroad.
The
rental
to
third
parties
of
advertising
space
on
the
telecards
issued
by
CYTA
offers
an
alternative
solution
for
the
promotion
of
new
products,
services
and
advertising
messages.
The
public
which
purchases
CYTA’s
Telecard,
mainly
tourists,
schoolchildren,
soldiers,
foreign
workers
and
telecard
collectors,
renders
it
ideal
for
the
promotion
of
products,
in
particular
products
specifically
aiming
at
tourists
and
youngsters.
Customers
may
choose
between
two
advertising
options:
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A.
Provision
of
advertising
space
on
the
telecards
issued
and
distributed
by
CYTA
for
its
own
needs. |
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Quantity
allowed
for
orders:
From
60.000
to
100.000
telecards.
The
telecards
issued
by
CYTA
in
order
to
cover
CYTA’s
own
needs,
are
divided
into
the
following
periods
and
the
customer
may
ask
for
a
specific
period
in
order
of
preference: |
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Summer |
June,
July,
August |
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Autumn |
September,
October |
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Christmas |
November,
December |
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Winter
(New
Year) |
January,
February |
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Spring
and
Easter |
March,
April,
May |
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B.
Supply
of
Telecards
to
be
used/distributed
by
the
customers
for
their
own
advertising
needs. |
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Quantity
allowed
for
orders: |
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2.000
–
13.000 |
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Regarding
orders
for
telecards,
CYTA
reserves
the
right
to
order
an
additional
limited
number
of
telecards
for
telecard
collectors.
In
such
a
case,
CYTA
shall
bear
the
manufacturing
cost
of
the
additional
cards
ordered. |
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The
nominal
value
of
the
Telecards
is
CYŁ3,00
and
CYŁ5,00
for
choice
“A”
and
CYŁ1,00,
CYŁ2,00 CYŁ3,00,
CYŁ4,00,
CYŁ5,00,
CYŁ10,00,
CYŁ15,00
and
CYŁ20,00
for
choice
“B”
(see
table
above).
The
approval
for
the
placement
of
an
advertisement
applies
to
both
sides
of
the
telecard.
The
images
on
the
advertisement
may
differ
on
either
side
of
the
telecard.
An
advertisement
may
be
placed
for
different
products
belonging
to
the
same
customer
on
each
side
of
the
telecard.
The
logo
or
any
advertising
message
which
is
approved
for
placement
on
a
telecard
will
not
be
placed
in
a
manner
implying
cooperation
with
CYTA
or
acceptance
by
CYTA
of
services
and
products
belonging
to
the
customer
advertising.
CYTA
will
use
space
on
one
or
both
sides
of
the
telecard
for
its
logo
impression
and
for
the
listing
of
various
other
information
regarding
the
issuing
and
use
of
the
telecard
(date
issued,
number
of
issued
cards
etc.).
The
customer’s
application
for
advertisement
must
be
submitted
to
CYTA
at
the
latest
four
months
prior
to
the
aimed
period
for
distribution
of
the
telecards.
Once
the
application
is
approved,
CYTA
will
request
that
the
advertising
message
is
delivered,
the
production
of
which
is
the
customer’s
responsibility.
The
customer
is
obliged
to
deposit
a
bankers
letter
of
guarantee
for
the
total
amount
due
to
CYTA,
upon
the
signature
of
the
contract
terms. |
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